Crafty Counsel

    C is for Concept

    Rae Digby-MorganWilson Fletcher

    Posted 6 days ago

    About

    Rae Digby-Morgan takes 60 seconds to ask ‘what is a concept?’ and why it’s so important to think about the nature of the concept at the outset of a project.

    Rae is Principal Consultant at business innovation specialists Wilson Fletcher.