Rosie turns to potential overlaps between your Intellectual Property and that of a competitor. How do you ascertain if your company’s product could be infringing someone else’s IP? How should you handle the initial communications with a rival rights owner? And how can you use IP to help the long-term strategy of your business?
Rosie is joined again by Bhavisha Mistry, General Counsel at Mawdsleys, and former General Counsel at fashion e-tailor Missguided. Bhavisha shares her perspective on how IP enforcement strategies differ between the pharmaceutical and fashion industries and shares some war stories and practical tips.